Victory Motorcycles Puts the Nation's Defenders First with New Military Priority Demo Program

MEDINA, MN (March 5, 2012) - Victory Motorcycles is introducing the Victory Military Priority Demo Program to invite active members of U.S. military branches and the U.S. Coast Guard to move to the front of Victory demo lines at major summer 2012 events. Active U.S. military and Coast Guard personnel who present their current military IDs at Victory demo registration will receive special wrist bands giving them priority access to the Victory demo fleet.

"We have long supported members of the military in numerous ways, and we view this as an opportunity for our customers and staff to thank military personnel for their service," said Steve Menneto, Polaris VP, Motorcycles. "We have always respected and participated in the riding community's support for the military, and we know our riders will gladly step aside to let our nation's defenders move to the front of the demo line."

The Victory Military Priority Demo Program, he said, is a simple "thank you" from the Victory Motorcycles demo team, Victory Riders and the riding community at large.

The Victory corporate demo ride team will provide demo rides and offer the Victory Military Priority Demo Program at the following 2012 events:

Daytona Bike Week Mar 9-17 Daytona Beach FL www.officialbikeweek.com
Myrtle Beach Bike Week May 11-20 Myrtle Beach, NC www.myrtlebeachbikeweek.com
Americade Jun 5-9 Lake George, NY www.americade.com
Laconia Motorcycle Week Jun 9-17 Laconia, NH www.laconiamcweek.com
Sturgis Motorcycle Rally Aug 6-12 Sturgis, SD www.sturgismotorcyclerally.com
American Victory Rally Aug 17-19 Spirit lake, IA www.victorymotorcycles.com
Delmarva Bike Week Sept 13-16 Ocean City, MD www.delmarvabikeweek.com
Bikes Blues and BBQ Sept 26-29 Fayetteville, AR www.bikesbluesandbbq.org
Biketoberfest Oct 18-12 Daytona Beach, FL www.officialbikeweek.com

For a listing of all Victory Motorcycle demo events including local dealer events, log on to: www.victorymotorcycles.com and click the "test ride" tab.

About Polaris
Polaris is a recognized leader in the powersports industry with annual 2011 sales of $2.7 billion. Polaris designs, engineers, manufactures and markets innovative, high quality off-road vehicles (ORVs), including all-terrain vehicles (ATVs), motorcycles and on-road electric/hybrid powered vehicles.

Polaris is among the global sales leaders for off-road vehicles and has established a presence in the heavyweight cruiser and touring motorcycle market with the Victory and Indian motorcycle brands. Polaris enhances the riding experience with a complete line of Pure Polaris apparel, accessories and parts, available at Polaris dealerships.

Information about the complete line of Polaris products, apparel and vehicles accessories is available from authorized Polaris dealers or anytime at www.polarisindustries.com.