The 2020 Harley-Davidson GMC Is Here

This Sierra pickup is the first H-D branded GMC vehicle ever.

Meet the 2020 Harley-Davidson GMC, the first-ever Harley-branded GMC vehicle.
Meet the 2020 Harley-Davidson GMC, the first-ever Harley-branded GMC vehicle.Courtesy Harley-Davidson

Wait…not a Ford H-D truck? No, you’re not seeing things. There was indeed yet another F-150 getting the orange and black treatment just last February when the 2019 Harley-Davidson Edition Ford F-150 rolled into dealerships. And this year, Tuscany Motor Co. (which also built the Fords) has collaborated with The Motor Company once again, but with a new marque. Have a look at the new 2020 Harley-Davidson GMC—the first H-D-branded GMC vehicle ever.

The custom Harley-Davidson grille gets bar-and-shield patterned mesh that’s framed by an orange contour insert. A dark skid plate with orange tow hooks caps the look.
The custom Harley-Davidson grille gets bar-and-shield patterned mesh that’s framed by an orange contour insert. A dark skid plate with orange tow hooks caps the look.Courtesy Harley-Davidson

The styling on this Sierra is “inspired” by the Harley-Davidson Fat Boy, so in that sense it’s similar to the 2019 Ford F-150, which also channeled that model (check out harleytruck.com/ to see them both side by side). The 65 “motorcycle-inspired components” include 22-inch milled aluminum wheels, a custom-tuned exhaust, and a bunch of Harley-Davidson bar-and-shield badges scattered around the exterior. There’s bold H-D lettering under the grille and across the tailgate too, naturally.

The Tuscany Motor Co.-built H-D Sierra will be limited to just 250 units, available in Onyx Black, Summit White, or Satin Steel Metallic.
The Tuscany Motor Co.-built H-D Sierra will be limited to just 250 units, available in Onyx Black, Summit White, or Satin Steel Metallic.Courtesy Harley-Davidson
Do you see hints of Harley’s Fat Boy on the 22-inch milled aluminum wheels? They get fitted with 35-inch all-terrain tires.
Do you see hints of Harley’s Fat Boy on the 22-inch milled aluminum wheels? They get fitted with 35-inch all-terrain tires.Courtesy Harley-Davidson

Inside is more of the same, with stainless steel gauges bearing the H-D logo, billet foot pedals, and two-tone diamond-stitched leather on much of the lush interior. The proof of limited-edition exclusivity? A numbered Harley-Davidson center console badge.

Other edition-specific components include a BDS suspension lift with upgraded Fox shocks, beefy 35-inch tires, custom fender flares, an induction-style hood, and a tonneau cover stamped with a huge bar-and-shield logo.

Only 250 of these Sierras will be available through select GMC/Tuscany dealers in North America. The 2020 Harley-Davidson GMC will retail at a suggested $94,995 when it hits select GMC dealers beginning February 2020. Visit harleytruck.com/GMC or call (817) 769-4720 for more info. For more on Tuscany, see tuscanyautomotive.com.

Like last year’s Ford-licensed model, the GMC also gets a BDS lift kit, high-performance Fox shocks, fender flares, and wheels that riff on the Fat Boy’s solid rims.
Like last year’s Ford-licensed model, the GMC also gets a BDS lift kit, high-performance Fox shocks, fender flares, and wheels that riff on the Fat Boy’s solid rims.Courtesy Harley-Davidson
A custom-tuned exhaust is fitted with Harley-Davidson exclusive solid billet aluminum tips with orange accents, peeking out of custom exhaust ports.
A custom-tuned exhaust is fitted with Harley-Davidson exclusive solid billet aluminum tips with orange accents, peeking out of custom exhaust ports.Courtesy Harley-Davidson
The color-matched injection-molded hood uses vent inserts for induction airflow.
The color-matched injection-molded hood uses vent inserts for induction airflow.Courtesy Harley-Davidson
H-D lettering with a subdued logo.
H-D lettering with a subdued logo.Courtesy Harley-Davidson
The interior sports two-tone diamond-stitched and perforated custom leather throughout, with a numbered Harley center console badge to cap it off.
The interior sports two-tone diamond-stitched and perforated custom leather throughout, with a numbered Harley center console badge to cap it off.Courtesy Harley-Davidson
The color-matched and debossed Harley-Davidson tonneau cover can’t be missed.
The color-matched and debossed Harley-Davidson tonneau cover can’t be missed.Courtesy Harley-Davidson
Active air fender vents feature raised orange and dark finish perimeter accents. And that logo.
Active air fender vents feature raised orange and dark finish perimeter accents. And that logo.Courtesy Harley-Davidson