Ducati XDiavel invades Sturgis Bike Week

Ducati comes to the Black Hills

sturgis ducati xdiavel
Ducati migrates to South Dakota for the summer.Courtesy of Ducati

For the first time, Ducati is making the journey the Black Hills of South Dakota to join the hundreds of thousands attending the Sturgis® Motorcycle Rally™. They will be hosting various events throughout the rally between August 5 and August 13, which will include unveiling an XDiavel customized by Roland Sands Design (RSD) as well as test-riding opportunities.

The action starts on Friday, August 5, when the Ducati XDiavel Xperience Tour rolls into town offering spirited test rides, daily, between 9 a.m. and 5 p.m. at the Holiday Inn Express Sturgis, located at 2721 Lazelle Street. In addition to the demo rides that will run through August 13, Ducati will be presenting the entire XDiavel product line, along with an XDiavel Lounge and Café built on-site for guests to enjoy while experiencing the festivities.

XDiavel Xperience Tour Demo Rides • Daily from 9 AM – 5 PM • Rides out on top of the hour • Location – Holiday Inn Express Sturgis, 2721 Lazelle Street, Sturgis • XDiavel Lounge • XDiavel Café • XDiavel Umbrella Models • Product Specialists on hand

Join Ducati at any and all of the activities below and make sure to use #xdiavelsturgis in your relevant social posts. For the latest on Sturgis, visit the rally website.