In a bold, industry-first move, Victory Motorcycles has decided to offer riders the granddaddy of all guarantees -- buy the firm's bike and ride it, get the full ownership experience, and if you're not satisfied after all that, you'll get your money back.
As Victory Marketing Manager Josh Fulkerson put it, "We build the best bikes on the planet and we are confident you'll love your new Victory motorcycle, or we'll refund your money. That's the Victory Guarantee."
"The Victory Guarantee" applies to new 2013 Victory models purchased in the United States or Canada from March 1, 2013 - April 30, 2013. You can get complete details and all the fine print at participating Victory dealers or at www.VictoryMotorcycles.com, where you can also check out the full line of 2013 models, a full raft of accessories for each model, and a new collection of technical riding gear and casual wear.
Fulkerson goes on to say, "We're so confident you'll enjoy riding a Victory that we're stepping up to our own challenge and putting our money where our mouth is. If you buy a new Victory and aren't completely satisfied riding the best, just bring it back."