Best Western International and Harley-Davidson Motor Company just announced that the two organizations have extended their partnership -- initiated in 2006 -- for an additional three years. Best Western is also expanding its programs for motorcycle enthusiasts from North America to a global level.
As part of the agreement, Best Western will serve as the Official Lodging Partner of Harley-Davidson's 110th Anniversary in 2013. Also, Best Western is now the Preferred Lodging Partner of Harley-Davidson's Rentals and Tours Division, which will include the hotel chain's properties on its multi-night itineraries.
Best Western has more than 1,200 Rider Friendly® hotels throughout North America, which offer a free wipe-down motorcycle towel and access to a washing station upon check-in. The hotel chain also offers motorcycle enthusiasts Best Western Ride Rewards, a special segment of its Best Western Rewards® loyalty program. Harley Owners Group (H.O.G.) members receive additional benefits, including an automatic upgrade to Platinum status and 15 percent bonus points.