MEDINA, MN (July 27th, 2012) - Two legendary brands will come together at Sturgis to honor their heritage. Jack Daniels and Indian Motorcycle will reveal two co-branded motorcycles before the Zac Brown Band concert on Sunday, Aug. 5th, 2012 at the Sturgis Buffalo Chip(r), known as The Largest Music Festival in Motorcycling(tm). Indian Motorcycles is proud to support Jack Daniels "Live Freely, Drink Sensibly" initiative.
The two Indian Motorcycles, a 2010 Chief Dark Horse and a 2010 Chief Vintage, will feature custom Jack Daniels paint schemes, with leather seats and saddlebags created by the artists at Zac Brown's leather shop Southern Hide. These one of a kind bikes will then tour with Indian Motorcycles and Jack Daniels, starting at Sturgis where they will be showcased at the Indian display at 3rd and Lazelle and the Jack Daniels display at 2nd and Lazelle. The bikes will then be auctioned off to support Camp Southern Ground, the passion project of Zac Brown, whose mission is to operate a camp that will allow children to overcome academic, social and emotional difficulties so that they may reach their full potential. Get your passes now for the big unveiling and Zac Brown Band concert. The complete line up for the Buffalo Chip's annual Sturgis Concert Series can be found at .
Jack Daniels encourages fans to "Live Freely, Drink Sensibly" at Sturgis this year and always. Officially registered by the U.S. Government in 1866 and based in Lynchburg, Tenn., the Jack Daniel Distillery, Lem Motlow, proprietor, is the oldest registered distillery in the United States and is on the National Register of Historic Places. More at http://www.jackdaniels.com
ZAC BROWN BAND
Two-time GRAMMY Award winners and multi-platinum artists Zac Brown Band have become one of music's most heralded acts. Additional information can be found at www.zacbrownband.com.
CAMP SOUTHERN GROUND
Nestled on nearly 500 acres in the farmlands of Georgia, Camp Southern Ground is the passion project of GRAMMY-Award winning artist Zac Brown. Inspired by his own experiences as a camp counselor, Zac's vision is to create a state-of-the-art facility whose programs will serve children ages 7-17 with both typical and special needs. For more information about the camp or to find out how you can help, visit http://campsouthernground.org.
INDIAN MOTORCYCLE AT STURGIS
Indian Motorcycle will celebrate its heritage with the debut of a new Indian Motorcycle Experience Truck showcasing the incredible lineage of Indian Motorcycles. Living history will visit the Indian Motorcycle display when former racers and famed "Indian Wrecking Crew" members Bill Tuman and Bobby Hill visit on Tuesday August 7th. For more information visit Indian Motorcycle's Sturgis webpage at www.indianmotorcycle.com/sturgis.
POLARIS AND INDIAN MOTORCYCLE
Information about the complete line of Polaris products, apparel and vehicles accessories is available from authorized Polaris dealers or anytime at www.polarisindustries.com.